Entrepreneurs have an evangelistic approach to their products and companies. Indeed, legendary founders stand out for their ability to inspire others, even if it means spreading the truth. Think of Steve Jobs, a salesman. Early Apple employees describe him as “able to convince anyone of almost anything.”

Founders have to stop the disbelief in their products and have to convince their users. And provide their users to see opportunities as they see is vital for the startup. But, unfortunately, that causes stress and distorts the truth.

As part of my job, I follow entrepreneurship-related publications, webinars, and online events. I don’t know if other entrepreneurs are also digging for defining their entrepreneurship? I do. I try to do it in my way.

I read many different definitions of entrepreneurship. The most common terms used in the definitions are; risk-taking, creativity, seeing opportunities, and so on. Surely, these are all fair points. I use to think Entrepreneurship is mainly about starting your own business. However, as a became an entrepreneur, I understand that it is not enough.


The global food ecosystem is complex. We need to develop a deeper understanding of where food comes from and what the people who grow it have to endure.
There are hundreds of millions of farmers on our planet. Farmers feed the planet and they need help. Skilled farmers are open new technologies, they love to learn, swap their experiences and don’t give up. As a farmer and an Agtech entrepreneur, I can understand what farmers want. They want to get rid of complex, non-integrated solutions.
I read a book last year, recommended by Allan T. Young from the valley. Thanks, Allan…

İş Yapma Kültürü ve Nezaketi Gelişimi Etkiler mi?

Bir Şirket En Hızlı Nasıl Büyür?

Mehmet Coka

Agrotics.com founder, farmer

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